virtualeconomics

Gatwick Hilton pages: what I've been working on

For anyone who's curious what I've been up to since I joined Holiday Extras as Editor about four months ago, see left and click on the link for the new Gatwick Hilton pages.

We've been working to roll out new content on the site - first by going out and actually collecting that content, visiting hotels and car parks and photographing and writing up our experiencs. Second by redesigning the pages that content sits on so it's not just easy for the Google robot to read but engaging for real live humans too.

Four months and one page sounds like a pretty slender return on Holiday Extras' investment, but in fact we've got another 20-30 hotels all visited, photographed and written up ready to go live too.

Photographs by me, words by me (edited by my senior copywriter Sarah), page design by Oak and technical implementation mainly by our SEO team. Plenty more to do and we're going to be redesigning the whole thing again almost immediately but just for the moment...that's what I've been up to. Let me know how you'd make it better.

Daylight

One of the basic tests of whether what you do is good or bad is whether you can imagine, having done it, going home and saying to your parent(s), partner(s), kids or friends "hey guys, guess what I did today?" Or as Louis Brandies most elegantly put it, "sunlight is the best disinfectant". Things are done furtively in the dark that no-one would be willing to own up to in the light of day.

On Friday Laurie Penny kicked off a debate about misogyny online when she pointed out that for airing her opinions she is regularly subject to threats, abuse and all sorts of hate from anonymous - presumably male - commentators. Many other women have since commented that they have been subject to similar abuse. The fact that women say things apparently drives some men into a violent fury, and many websites give them the option of venting that fury through anonymous trolling.